Google My Business Finally Allows You to Verify via Email
It has recently been reported that Google is now allowing some businesses to verify their Google My Business page thought their email. This has been a feature agencies have longed for.
What is Google My Business?
Google My Business controls many aspects of a companies online presence and reputation. This includes online reviews, your local map listing, your google profile and googles social media platform G+. Many of these profiles are linked to your website address and other social media platforms and directory listings. Something so important to a business’ online presence was also very difficult to secure if you don’t know or no longer have access to the person or email that was used to set up or claim the listing.
How did it used to be?
In the past only two validation methods existed. You could either do a phone verification which in some cases is like a flying circus act or you were forced to verify by the dreaded post card. In some instances verification was a snap, but in most cases it took many hours to secure a Google My Business page.
How is it better?
In short, a great move by Google to help more businesses have access and engage online. As noted this may not be an option for all listing verifications but it is rolling out and hopefully if your page ever has to be verified this will be an option to choose.